Portfolio: Brand Identity

Case Study: On R Way (Actual Client)

Here was the original concept from the client

Bits & Pieces

I drew all these scalable Vector graphics  from stock photo references

Final Logo Design

Putting it all together

Brand Identity: Style guide Document (Delivered to client)

Some details changed for privacy

Client Review

I was very impressed with the work that you did. You took an idea and made it a reality. It was exactly what I was looking for. With your experience in business you were able to improve on my flyers, which was important to reach out to my customers. Thank you for a job well done.

Becky

Design Progression

Business Card V1

Business Card Design V3 - Front

Business Card Design V5 - Front

Business Card V2 Re-Design

Business Card Design V4 - Front

Business Card Design V5 - Back

Current Design April 2022 - Front

Current Design April 2022 - Back

These business cards show the differences derived from using varying design principles. I also wanted to show you the progression design work can go through. Colours on the last couple of versions look muted because they have been adjusted to CMYK format for printing, final print out will match the colours on final version. This current version is being printed commercially at Vista Print Canada with rounded corners and glossy card stock.

I really like this design and I will be unlikely to change it anytime soon. Hence the decision to have them professionally printed rather than printing them myself.

Business Card Sheet in Layout Template 

FuzzeeDee Productions business card sample layout template

Business Card Sheet in Layout Template - Front

Business Card Sheet in Layout Template - Back